Module 5 discusses workplace social media management and the importance of a policy. 75% of workers use social media at work, and training employees to use it properly is better than banning it. Social media benefits include relaxation, building professional networks, information exchange, and enhancing company communication, branding, and policies.
Module 4: Managing Campaigns
Easy
3 mins
Waleed Khalid
Module four focuses on managing social media efforts effectively. To engage viewers, create outstanding content that covers topics such as target customer engagement, product development and distribution, and service delivery.
Module 3: Getting Started
Easy
3 mins
Waleed Khalid
Module 3 provides guidance on setting up, managing, and growing social media efforts. It emphasizes the importance of a specific and succinct marketing strategy that outlines the objectives and goals of the campaign.
Module 2: Business Benefits
Easy
3 mins
Waleed Khalid
Module 2 discusses the advantages of social media marketing and its impact on various industries. Social media is a cost-effective way to syndicate information and promote an organization.
Module 1: Introduction
Easy
2 mins
Waleed Khalid
Module one introduces social media and its use by companies and organizations. Social media is defined as websites and tools that enable computer and mobile phone communication, with Facebook, Instagram, LinkedIn, and Twitter being the main platforms.
Brief Description of Social Media Marketing
Easy
2 mins
Waleed Khalid
The "Social Media Marketing" course is tailored to individuals looking to develop expertise in utilizing social media platforms for marketing purposes. Participants learn strategies for creating and implementing effective social media marketing campaigns, understanding target audiences, and optimizing content for various platforms.
Module 11: Is Social Media Worth It?
Easy
10 mins
Waleed Khalid
Social media has become increasingly popular in the past decade, with Facebook and Twitter reaching billions of users worldwide. This has led to a more connected, identifiable, and contactable audience, unlike before.
Module 10: Bringing it all Together
Easy
18 mins
Waleed Khalid
To comprehend social media. Social media is currently divided into five categories: collaborative blogs, microblogs, content, communities, social networking sites, and virtual or gaming worlds. Some are more business-friendly.
Module 9: Video
Easy
8 mins
Waleed Khalid
Video is a powerful tool for conveying content due to its ability to capture and transmit information through animated images and emotional sound combinations. Its ability to maintain audience attention is well-established, and its reliability is bolstered by increased bandwidth, free video players, software-efficient encoding, and free hosting.
Module 8: Blogging
Easy
6 mins
Waleed Khalid
Business blogging involves adding content-managed pages to a company's website using third-party plug-in software. A blog functions as an online diary, with content running chronologically.
